Price Increase - Letter From Randy

Dear Fresh Chile Customers,
For the last two and half years, we have tried very hard to maintain our pricing in the face of rising costs on all sides. Our packaging, shipping, and labor costs all have continued to increase. We have come to a point where we must raise our prices to cover these rising costs. We have always been committed to providing you the freshest and highest quality chile products available anywhere. In fact, we have secured additional equipment for this summer to allow us to harvest, roast, and bottle within a 48 hour period. Unlike every other company we know, we do not add any water to our products. Even the liquid you see in our products is pureed Hatch chile. We could cut costs by automating processes, adding water, or buying sub-quality chile from other parts of the world but we are not going to do that. We are going to keep our people and pay them well. We are also, going to buy the best chile in the world from the best farmers in the world in Hatch, New Mexico. Hopefully, you will understand our need to raise prices and continue to be a Fresh Chile customer. Our price increase will go into effect on July 1, 2021.
Sincerely,
Randy & Carol McMillan and the entire Fresh Chile family.